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Product Design - Process

The product design process is finding the intersection of form / function, customer needs / wants as well as market trends.  The process is equal parts creative and analysis.

Loops Collection - sketch to 3D to development sample to production delivery

This iron and smoked glass bookcase is part of a larger collection being produced in southern China.  The finish, scale and playful form respond to market trends as well as gaps in the wholesaler’s SKU assortment.

Product Design Process Layouts_950 x 450.jpg
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